I began my career in 2000, designing video game characters for Heavy Hammer Studios. I leveraged my design and animation skills and added interactive programming to become lead developer and senior designer for a small firm in New York. I handled clients like Harter and Steelcase.
By 2005 I was freelancing to hone abilities mixing ideas with expert craftmanship. I lead projects from immersive film websites for Lincoln Mercury to music videos for Bono and Alicia Keys.
For my next full time stint at Grey NY in 2008, I reinvented myself as a hybrid art director and writer to run E*Trade digitally and Pantene globally, as VP ACD. During the election of that year, we created a passion piece titled "ObaMccain". CNN invited me to discuss race in politics and this powerful image was seen by over 56 million people. During my tenure, I'd help win several years worth of new business such as Ketel One and Don Julio. I also won Grey's first FWA award for video games I created. My work for DirecTV and Canon became some of the agency's most famous work, garnering multiple Cannes Lions, Clios and industry chatter.
Riding this wave of success, I moved to 360i, where I led the Oreo account and created a new industry term deemed "real-time marketing" with my campaign, "The Daily Twist". The work won every major advertising award in the world, and set the stage for the infamous Super Bowl Lights Out tweet after I left.
Having proven myself a formidable creative personally, I set myself a new challenge and moved to LA to serve as Executive Creative Director for several agencies and instill all I learned into new generations of hungry talent.
Facebook Studio Award
Grey Global Creative Council
Jackson Hole Film Festival
The One Show
Online Focus - Creativity-Online
Seattle Film Festival
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